18+ Mobile Commerce Statistics & Trends for 2026
Verified mobile commerce numbers for 2026: Adobe holiday data, Digital Commerce 360 Cyber Monday share, Baymard abandonment, app vs web conversion, US smartphone reach.
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The state of ecommerce · The journal · No. CDLVII
16+ Ecommerce Statistics & Trends to Know in 2026
Verified ecommerce numbers for 2026: US Census growth, Adobe holiday data, Baymard cart abandonment, NRF spend, BNPL and mobile share.
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More from the journal
Notes & analyses.
10 entries
15+ Customer Loyalty Statistics That Matter in 2026
Enrollment is at an all-time high but only half of points get redeemed. Here is what the verified 2026 loyalty data really says.
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20+ Affiliate Marketing Statistics & Trends for 2026
Global affiliate spend is on track for $19.4B, US advertisers will pour $13.81B into the channel, and discount publishers now drive 42.4% of US affiliate revenue.
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22+ Shopify Statistics, Facts & GMV Data for 2026
Shopify cleared $100B in a single quarter, BFCM hit $14.6B, and Store Leads counts 2.84M live stores - the verified 2026 snapshot.
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18+ Online Review Statistics Every Brand Should Know in 2026
Verified 2026 data on review reading habits, star-rating thresholds, AI-generated fakes, and how shoppers triangulate trust across Google, Amazon, AI assistants and social.
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22+ Gen Z Shopping Statistics & Trends for 2026
22 verified Gen Z statistics for 2026: population size, spending power, mobile-first habits, coupon usage, TikTok Shop, resale, BNPL, and brand values.
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23+ Millennial Marketing Statistics & Spending Trends (2026)
Millennials drive $1.18 trillion in US retail, lead BNPL and subscription spend, and out-coupon every other generation in 2026.
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20+ Influencer Marketing Statistics, Spend & ROI Data (2026)
20+ verified influencer marketing statistics for 2026: IAB and eMarketer spend forecasts, IMH benchmark budgets, micro-creator share, promo-code attribution, and FTC enforcement.
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18+ Vacation Rental Statistics & Travel Trends for 2026
Verified vacation rental numbers for 2026: AirDNA outlook, Airbnb Q4 2025 results, Vrbo revenue, Lighthouse supply data and Grand View market sizing.
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22+ Netflix Statistics & Streaming Bundle Trends for 2026
22 verified Netflix and streaming bundle statistics for 2026: pricing, churn, ad-tier adoption and the wireless bundles that quietly slashed your monthly bill.
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Sunday mornings. One short note on what the verification queue caught this week, plus any pricing patterns worth flagging.